Origin ZERO

Journey

Scenery seen from ZERO

After nearly three years of conception, YON finally started on August 8, 2020. More than half a year has passed since then, and fortunately it has become a brand that many people will love.

It's a very miraculous thing, and I'm grateful to all who bought YON and to all who were involved in YON. At the same time, it is an opportunity to think deeply again about how to deal with "manufacturing". One word that came to my mind as I reconsidered was the "origin."

Wearing Yoko Yamashiro on a business trip ZERO Collection

What can we two, who have different occupations and environments, talk about through lab-grown diamonds and design, and what can we tell our customers?

Customers can choose and wear YON jewelry, which is not only a fashionable product but also a small part of their life. Such "manufacturing" that makes you think about it.

Diamond

I want to create something that I can entrust with.
Then, by expressing the ZERO Collection, which was a big hit naturally, in various forms, I think we can entrust our thoughts through manufacturing.

Many women wear lab-grown diamonds on both sides of ZERO and see their excitement. By the warm season of 2021, a new and beautiful ZERO necklace I wanted to make it and started production.

A new ZERO Collection created by trial and error of various patterns. One ZERO and its new product with many ZEROs were similar to the impression when the ZERO product was completed for the first time.

Shiitake mushrooms and ZERO Collection. Re-examine plants, vegetables, and things in everyday life. That alone will change the way you look.

Travel

I want you to wear a little brilliance in your daily life.
From that point of view, YON jewelry is made.
I want you to use jewelry that you take on a domestic trip in various scenes, not to mention ZERO, but
YON's chain is one of them.

"Travel" in life is one of the irreplaceable things that can be called life work for both of us.
By repeating the journey, you can know what you do not know, and vice versa, and by going on a journey, you will be aware of yourself.
It is important to see many other things that are beautiful to the eyes and to interact with craftsmen all over the world.
Orchid

We both work in different fields, but that's what they have in common.
There are people in many places, such as touching trees and nature, things that can only be seen in the big city, and things and things that people make.
I think that if there is jewelry that can be attached to it, it will be even richer.
Imagine yourself wearing a train by seeing the brilliance of diamonds in water and feeling a shining grain in a plant.
I feel that it is a real pleasure to have jewelry that you can wear while doing household chores.
That is the brilliance that accompanies the lifestyle.
If you have any concerns or dislikes, I would be happy if you could help.
While creating that jewelry called YON will be delivered to everyone in 2020, which was unexpected, and in 2021, when I have to meet a new self.
I think I have delivered it far away.

Origin ZERO

Journey

Scenery seen from ZERO

Diamond

Travel

Orchid

Introductory products